Top 25 Most Customer-Centric Brands Impacting Lives in 2024

In every product and every innovation, Bio Food Products exemplifies a customer-first approach, a commitment to quality, and a passion for sustainability.

#24

BIO

Among the offerings of dairy delights, Bio Food Products stands as a beacon of customer love and satisfaction. The company’s vision: “We are building a world where everyone has access to safe, healthy, and nutritious food, now and in the future,” is lived every day. As a B Corp certified organisation, Bio fosters a sustainable relationship with its customers, nurturing a bond that transcends transactions.

With a legacy spanning well over three decades, Bio has perfected the art of crafting products from grass to glass, all while upholding the highest standards of quality and sustainability. Its B Corp certification is a testament to its commitment to the planet and its people, making it a cherished brand among Kenyan consumers.

At the core of Bio’s ethos lies an unwavering dedication to customer centricity, evident in its diverse range of offerings.

Take, for instance, Bio’s pioneering product: stirred fruit yoghurt. Infused with diverse variants that tantalise the taste buds, it boasts a velvety smooth texture and rich, creamy taste that customers adore. The brand has made strides over 30 years, and continues to innovate and evolve to meet the growing consumer demands.

For example, Bio’s Greek-style yoghurt is a new phenomenon in the African market. This Greek-style yoghurt caters to consumers seeking indulgence due to its richness and creaminess. It has a thicker consistency, ensuring a satisfying experience and a nutritious treat. For those embracing plant-based alternatives or grappling with lactose intolerance, Bio Non-Dairy Coconut Milk yoghurt steps in with its silky texture and coconut milk base, catering to diverse dietary needs without compromising on taste or quality.

Enriched with beneficial bacteria to support gut health and aid digestion, the Bio Active Probiotic Yoghurt Drink is a fruity concoction that energises customers throughout the day, merging delicious variants with functional benefits. In addition to the Bio Active family, there is the new Bio Active Power Probiotic Yoghurt Drink – a high protein, low-fat, and reduced-sugar option that aids fitness, serving the needs of health-conscious consumers. Further, Bio’s Fruit on the Bottom is an indulgent treat featuring a delectable mix of real fruits nestled at the bottom of the cup, perfectly complemented by Bio’s signature yoghurt – a delightful surprise waiting to be savoured with every spoonful.

At the heart of Bio’s milk offerings lies a commitment to customer satisfaction, beginning right at the source – the farm. Partnering with trusted dairy farmers who prioritise the health and well-being of their cows, Bio ensures that only the safest milk, untainted by impurities, makes its way to their processing plant. Stringent testing guarantees the purity and quality of each batch, with cutting-edge pasteurisation and bottling technology maintaining a shelf-life of up to 16 days. Whether it is the comforting familiarity of Bio Fresh milk, the convenience of Bio Longlife milk that stays fresh even outside of refrigeration, the traditional taste of Bio Maziwa Lala echoing homemade fermented milk, or the inclusive options like Bio Lactose-Free Milk for those with dietary restrictions, Bio ensures that every consumer’s needs are met. For consumers seeking a dairy-free alternative, Bio Coconut Milk delivers a taste of the tropics, blending creamy richness with essential nutrients, catering to diverse lifestyles and preferences.

Bio Whipping Cream epitomises the smoothness and creaminess desired by bakers and culinary enthusiasts throughout Kenya. Likewise, Bio Long Life Cooking Cream serves as a versatile, non-dairy option perfect for sauces, soups, and curries, boasting an extended shelf life – a true cornerstone of any kitchen.

Bio’s Fresh Mozzarella cheese embodies a smoothness and richness that enhance any culinary creation. Whether tossed into salads or layered into savoury pies, the cheese imparts a delightful flavour. With a highly qualified team of Kenyan cheese makers at the helm, Bio produces cheese bursting with full-bodied flavour.

From right to left: Chairman Bio Food Products Joachim Westerveld, Hon Mutahi Kagwe, former CS Ministry of Health and NSE Chairman Kiprono Kittony, at the launch of Bio Foods 2.0 Sustainability Report at Hemingways, Karen.

Finally, Bio’s dedication to customer centricity is evident in every creamy pat of Bio Artisanal Butter. Each batch undergoes meticulous churning to achieve a delectable richness that elevates every dish it touches. Whether spread on toast, used in baking, or incorporated into sauces and soups, its indulgent flavour enhances every bite. Available in both salted and unsalted variants, there is a perfect match for every palate and recipe.

In every product and every innovation, Bio Food Products exemplifies a customer-first approach, a commitment to quality, and a passion for sustainability. It is not just dairy; it is a journey of delight, crafted with love for those who matter most – the customer.

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Dr. Hanningtone Gaya

Dr. Hanningtone Gaya

Kenya’s Dr Hanningtone Gaya, holds a PhD in Commerce in Business Management from Nelson Mandela University (NMU), is viewed as an authority in country branding and is the founder chairman of the Brand Kenya Board.

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